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Consistency is the key to growing an audience and building your business as a creator. This is why and how you can become more consistent today.

The creation of an audience for your business as well as your company -- is easier thought of than accomplished.

We surveyed over 1000 artists to give their most helpful advice for audience growth. Although you might imagine fancy software or intricate marketing funnels to be key however, the entrepreneurs of all niches and levels of experience overwhelmingly said that the secret to their success was creating content. Specifically, content catered towards their intended audience.

The importance of consistency when growing your online business as well as four methods you can use to produce quality, reliable work for years to the end of the road.

Consistency is a way to determine the extent to which you're passionate about something to stick with it for the long term

Beginning your own creative venture is an exciting thing. You'll likely devote a lot of time to your art, therefore it's something you love doing each day. A consistent approach to your work puts your ideas against the wall.

"I've been consistently emailing every single week because I finally set it as a top priority over everything else. It's an enormous benefit. Now, I use the weekly email as my creative outlet... This is how I make sure to take advantage of the practice of my life and develop my craft."

By making email a non-negotiable, Veronica has given herself the opportunity to indulge in her work and unleash her creativity.

Our advice?

Consistently showing up builds trust

The web is constantly changing, and making a lasting impression on potential customers isn't easy. Sharing your expertise regularly shows your audience trustworthiness and lets people become familiar with you. 46percent of buyers from the USA are willing to pay more for a product because they believe in the product, and spending time with your customers will help build trust with them.

"Every every day I turn myself. I am visible every day to let my followers know who I am. They hear me speaking and are able to see the experience taking one of my classes."

Thanks to consistently posting valuable information, she has grown her business Instagram account to over 8000 followers. Her first course launched brought in five figures.

"I found the more I shared, the more my network exploded, and I found amazing people to invest with me, collaborate with or teach me something, or simply become my friends."

Building trust over time with an audience you want to reach will give you an idea of the items you might want to provide. Harp instructor Anne Crosby Gaudet observed:

"My customers feel like they know me because I've been producing regular weekly content for several years. For me, this includes composing music with harps and creating videos of performances to improve learning. I've earned their trust because over time they have seen that my work is imaginative, thoughtful, and useful. The decision to introduce harp lessons programs was a natural progression because my customers already were familiar with, appreciated and respected my skills as a composer and teacher."

Through establishing a solid reputation through her free performance and composition content, Anne was met with excitement when she decided to offer online harp courses and lessons.

Delivering high-quality content regularly contributed to Rachel Lynes from The Sing Space grow her following 50-fold in just the span of a few months.

"I hosted a weekly free 30 minute singing class for 8 months in our Facebook group. People thought I was crazy however, I increased our followers from 300-5,000 within 12 weeks and turned the free singing lessons into the world's first vocal Gym(tm) that is an online service that is based on subscriptions."

When Rachel changed from free services to her award-winning vocal coaching services, she gained a massive audience who already knew the value of her services.

Bottom line Sharing your passion builds trust and stronger relationships between yourself and your followers.

Consistency is an algorithm-friendly

In this case, Instagram content is ranked according to a myriad of variables, such as how popular a post is (likes as well as comments), how many times viewers have interacted with the content as well as the time since the post was made and the activity you have done on the application. Additionally, YouTube ranks videos based on which videos have the highest amount of engagement keywords and also the relevance of a video's titles, descriptions, as well as the content.

If you are regularly posting on the channel you prefer the audience will learn more about you and your work. By adding new content, you give new audience members more opportunities to discover you, and gives existing fans more reasons to return. In addition, you'll be able to access an enormous library of information for followers to like, comment on, and share, which could lead to increased engagement and reach.

"The initial 30 days that we did it there was lots of interest," they explain. "People thought, 'Wow!' awesome, you're doing the same thing every single day. I want to see the extent to which you can go."We got the YouTube algorithm working in our favor due to the fact that we posted lots of videos, which moved us towards the proper direction."

"We were a part of their schedule every day. The kids could get up, drink their cup of coffee, and watch Tiny Shiny Home."

Now, they release short videos every day and long-form documentary-style pieces at least once a year. The channel has grown to more than 99K subscribers  with one of their videos having has surpassed 3 million views.

Lissa Prudencio from Wealth for Women of Color noticed an inverse trend as she went all in on TikTok. "I determined to upload at least three times per every day on TikTok for a month, and then it turned into two or three months. That's when I experienced the growth increase."

While social media platforms likely do not reward or punish you solely based on your schedule for posting, the issues they do consider could be enhanced by consistent posting.

If you're not seeing the kind of growth you'd like, try increasing your posting cadence. If you're one of the Longneckers posting videos every week made it easier for them to perfect their skills and build a following, but daily posting increased their reach up a notch. Although it's for a brief period regularly posting on an increased frequency could make the system work in your direction.

4 ways to be more consistent in your company

Are you looking for ways to become more consistent in your creative company? Here are a few tips to ensure you are delivering every time in times of stress.

Content batching

batching is when you are working in similar ways and don't need to change tasks frequently. A lot of creators -- and I'm also raising my hand here -- feel that working on the same type of job for a long period of time reduces distractions and increases focus.

Like, for example, research the latest YouTube video concept, writing a script, filming, and creating a thumbnail require different skills in order to be successful, and jumping between tasks can reduce productivity . With a batching approach one could devote a few hours researching video ideas for several upcoming projects. Next, you would spend time just writing the scripts to make those videos and so on.

Em Connors makes use of content batching to prevent overwhelm. She makes use of Canva to design multiple weeks worth of Instagram content in advance, so that she's not stuck coming up with ideas in the moment. The batching of content helps Em to ensure her branding maintains a consistent appearance and style.

If you're looking to test content batching for yourself begin small. Reserve one or two hours to:

Social media posts can be created.

Outline future blog posts

Search YouTube for YouTube videos

There is a chance to get plenty done by sticking to the same task in a brief time.

Content repurposing

Repurposing content means using work you've already published on other channels or platforms.

If you've put together a rich blog post. Here are some ideas on how to repurpose an existing piece of writing:

Create Instagram as well as Facebook post to promote every one of your main points.

You can use the blog post as a script to use for an episode of a podcast or youtube video.

Utilize a part of the article to send an email newsletter.

Create reels, shorts and TikTok videos based around the most important themes.

Using what you already have can ensure you're providing the same message across all your platforms and will save you time because you're not starting from zero.

Veronica Green uses blog posts to make videos and mailers, so that she doesn't have to create a completely new concept each time she engages her readers. One YouTube video could be turned into images, quotes, social media carousels, as well as short clips to create months of content with no additional effort.

If you want to try it yourself Start with a bigger chunk of material. Blog posts, long emails, as well as YouTube videos work well. Take your top quotations and videos to use as a starting point for future tweets and carousels. and captions.

Scheduling

Dara Sierra of Be Seen Consulting states, "[I wish I knew] how important it is to plan your content ahead of time. The daily posting schedule can become overwhelming and it is possible that you do miss posting at the set timing. A scheduler has assisted me in so many ways!"

Scheduling tools permit you to space your posts over several days so your content will run consistently, no matter what's happening in the real world.

Expectations realistically

To create consistently and consistently, it's important to establish reasonable guidelines. That means establishing a publication cadence you can endure and choosing an approach you are comfortable with.

In the case of Khe Hy as well as Veronica Green, sending an weekly email newsletter was perfect for foraging audience connections. In the case of Longneckers and Em Connors, publishing each day proved to be the most effective method.

Your schedule might look different depending on the channel you're using also. The occupational therapist Maria Lindbergh says, "I've picked avenues that bring me happiness: writing two newsletters and blog posts per month, posting once daily on Instagram while also posting each week via YouTube."

There's no fixed-in-stone guidelines regarding how frequently you write, but you should try to choose a time which is compatible with your lifestyle and allows you to commit to your schedule for the duration of.

Selecting the right channel or platform is crucial.

There's no reason to restrict yourself to digital platforms, either.

Paper flower designer Kritchaya TwitchsriGranati shares, "I made a commitment to  show up to one social event each week over the course of a year, and see where it takes me. Unknowingly, I made connections with entrepreneurs, and exchanged ideas with them, as well as some of them became customers and even friends. I'm now more prepared to make new acquaintances to introduce myself and share my story about my business which has opened up a lot of doors I would have never known existed."

Doing your best to push yourself to a platform you don't love is a consistency breaker. Instead, lean into what feels natural and fun for you.

Try it for yourself

Consistency helps you determine if you are passionate enough about something to commit your life entirely. It can improve audience engagement and build trust with those who follow you by showing them your reliability in their internet lives.

To ensure consistency, try batching and repurposing the work you already have. Make content plans in advance, so you don't have to worry when things come up. Decide on a sensible posting frequency, and choose the platform that is energizes you.

Let's see a quick experiment you can do to see the impact of consistency on yourself.

Choose a channel that you would want to expand and then establish a goal for posting and a certain time period. Examples:

I'll be posting on Instagram each day for the next thirty days.

I'll send emails to my list every Monday , for the next two months.

I'll publish a brand new YouTube video every Tuesday and Thursday over the course of five weeks.

Keep track of your engagement and numbers before you start checking them later when you are done. What was the outcome? It is possible to be surprised at what you learned.