How to aggregate Your Social Media Feeds on Your Website
Customer engagement is among the main driving forces behind any effective marketing strategy. But, creating highly engaging regular posts is quite a task. Learning how to aggregate the feeds of social media on a website could help you solve this issue.
In this article we'll discuss the benefits of aggregating social media feeds on your site and share four WordPress plugins that can aid you in doing this. Let's go!
Understanding the basics of Social Media Aggregation and the Reasons You May Consider Using It
Simply put, social media aggregation is an approach to collect content from several sources and display it in one place. In this way, you are able to organize all of your social media posts on your site and ensure that your users are entertained as they visit your site.
Integrating social media feeds into your website can assist you to grow your social media followers as users are able to easily access all your accounts. However, that's not the only benefit of featuring your latest tweets and blog posts. This can be a great way to:
- Make your website more visually appealing by modifying grids, and creating live feeds
- Increase your brand's reach as visitors share your posts through their networks
- Boost engagement on your site through clicking links, as well as like or Load More buttons
Finally, embedding your social media feeds can be an effective way of displaying photos and videos on your page without overburdening your page, especially when the software you're using for aggregating them supports caching.
How do you aggregate Social Media Feeds on Your Website (4 The Top Plugins)
Now that we've explained the significance of social media aggregation and how it can benefit your website, let's take a take a look at the top four plugins that can assist you in getting the job done.
1. Smash Balloon
It also includes other features that include:
- Mobile-friendly design
- A custom bio- and header that can be customized.
- Displays with random or chronological order
- Adjustable grids
2. Feed Them Social
Feed Them Social is another great alternative for a simple integration of social media within your website. Like Smash Balloon, it lets create unlimited shortcodes that you can place wherever you want your social feeds to be displayed.
You are able to merge all of your feeds together if you want to save space, or display each feed separately. Alongside Instagram, you can also display Facebook, Twitter, and YouTube videos.
This plugin also gives you basic customization options like adjustable color of the font. Plus, you can show information such as post comments or descriptions.
In addition, it comes with options like:
- Mobile-friendly design
- Get More, Like, and Like, and Follow buttons
- Social sharing
- Ability to feature Facebook albums and photos
Price: You can use Feed Them Social for absolutely free. The premium version can also be used to make carousels, and to incorporate various extensions like Combined Streams or Facebook Reviews. It costs $50 for a single site license.
3. Spotlight Social Media Feeds
Next up is Spotlight Next up is Spotlight Media Feeds which can be a good alternative if your promotional activities are centered around Instagram. This elegant plug-in allows users to create their own feed with a point-and-click, flexible visual customization.
As with Smash Balloon, this tool enables you to feature multiple Instagram accounts. This can be helpful if you need to make your posts stand out on this platform. It also lets you create near-limitless shortcodes for embedding on your website, or you can use the handy Instagram widget.
Besides that, Spotlight comes with plenty of options for customization so that you have full control over the style and experience of your feed. It also lets you utilize the lightbox feature in order to show your photos at full-size.
In addition, Spotlight Social Media Feeds includes:
- Dynamic caching
- Custom bio and profile image
- Follow along with Load More buttons
- Adjustable grid layout
- Options for display (random, chronological, or popular posts)
Prices: You can use the basic version of Spotlight for no cost or upgrade for advanced customisation options that start at $49 for a single site. Spotlight Pro enables you to create shoppable feeds, too.
4. Custom Twitter Feeds
Our final recommendation is an excellent option for those who are the avid Twitter users. Customized Twitter Feeds is a program developed by the Smash Balloon team. You can be assured that your feed will be responsive and seamlessly blend into your design.
On top of that, you can customize your feed so that it is completely compatible with your website, choose from various grid layouts, or even show photos within the form of a lightbox that pops up in.
In addition, you'll be able to enjoy a myriad of other features, including:
- Mobile-friendly design
- Post caching
- Click to Load More button
- Text with translation
- Header display
Pricing:The Custom Twitter Feeds plugin is offered for free. You can also upgrade to avail of advanced options including customized slideshows and carousels as well as visual Twitter cards, and more. The cost starts at $49 per year, for just one account.
Conclusion
Embedding social media-related content onto your website is an excellent way to revive pages that are otherwise dead. Rather than overloading your WordPress site with photos and videos, it's simpler to organize your social feeds by collating and embedding them.
Are you having any queries regarding aggregating feeds from social media on your website? Tell us via the comment section in the bottom of this post!
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