9 Black Friday email templates created to make a profit on the holiday
If you're looking to earn some money during the Christmas period, make sure you purchase these Black Friday and Cyber Monday email templates. This template was designed by a professional and is ready to simply modify.
The holidays are upon us (is this really the time yet?) and you're planning out your promotions for the holiday season.
After all, 'tis the time for sales.
First, let's look at two important elements to incorporate within your marketing email campaign before diving into Black Friday email templates.
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What's the secret to an effective Black Friday email?
To simplify things For simplicity I'll be using the terms Black Friday and Cyber Monday as interchangeably since our suggestions and templates work for both. Naturally, you can modify our strategies to match the promotion you're planning for your Christmas celebration.
Now that the caveat is over, we can move on to Black Friday email. The contents of your Black Friday emails won't see the sunlight if you do not have an interesting subject message.
It's difficult enough to get your subscribers to open the email you send every day. It's not easy to get them to open your emails every each day.
It's true it's true that the majority of recipients go through their emails by their subject lines only.
The competition for attention gets a lot more intense during Black Friday and Cyber Monday as 116.5 million messages from email as well as over 100 million emails are sent and received.
In this case you could use urgency and scarcity urgency in the subject line of your email to draw recipients to open emails, such as the subject line of 's "Last Chance"Sprint to Gifts" subject line:
Another strategy is to entice your guests with a present such as Mod" 's "A tiny gift to get you ready to face Mod"" Subject line.
In addition, as On as well as Mod" did You can also include an emoji inside the body of your email to boost the number of individuals who are interested in your email.
If you're convinced that emoji are a silly idea to use in the subject lines of your Black Friday email subject lines Take a look at this number:
Emojis used by businesses in their subjects have as much as 56% more open level when compared with companies who don't.
Why not take advantage of the holiday spirit and play around with a Christmas emoji to boost your self-confidence?
Whatever the case, once you've got your subscribers to open your email and open it, your battle has ended. Truly.
The other key ingredient which will make your Black Friday email campaign a success is to include a clearly defined call-to-action (CTA).
It is important to be clear on what ways your customers who receive your emails will follow. An easy "shop this day" CTA that stands out from your other emails can be sufficient for Christmas emails.
Take a look at any of the Black Friday and Cyber Monday emails. The CTA does not seem to be different across the board.
Plae , for instance, employs an obvious color of green "SHOP now" CTA at the bottom of the Black Friday email.
In addition, Baggu comes with a wide "SHOP Now" CTA that extends across the entire length of their Black Friday email design.
For a different look take a look at Rapha for a more subtle version that includes the bright pink "SHOP The Sale" CTA and pops well against the black email background.
The idea is clear. Make your CTA the most obvious possible.
The last point to keep in mind is that you should also be aware whether the content of your Black Friday and Cyber Monday emails may also include GIFs or GIF in order to bring a festive look to your email content.
In reality, 700 million people are using GIFs each day and Giphy services up a whopping 10 billion GIFS each day. The fact that people love GIFs is a gross understatement.
The message does not have to be elaborate also. Simple GIF at the top of a Black Friday email that I received from BabyCenter in the year 2019 may be enough to bring focus to the CTA and spread holiday cheer.
GIFs aren't the only thing, but the most important takeaway is:
Use a catchy subject line, compelling and concise CTA along with (optional) GIF in your Black Friday email campaign.
"Anticipation" Black Friday and Cyber Monday email messages
There's nothing better than building excitement and anticipation for your business.
Another method is to build excitement for your products in email messages to highlight you Black Friday and Cyber Monday promotion.
Make sure to send emails before the discount date for Christmas you can start with your Black Friday sale in the days preceding Black Friday.
Why? A majority of us aren't ready to sit and wait until Black Friday.
Especially when it comes to buying online, which has been prompted through mail promotional campaigns.
Even during the Thanksgiving day, people buy nearly as many items online through email compared to Black Friday. The open and click-through rates usually increase in the days before Black Friday weekend hits.
Type #1. The mysterious announcement template
Hey, [first name],
There's something exciting brewing that's heading your way.
Nothing more can I do other than to say this.
Additionally, it's the fact that I am sure you'll be stunned at the sight.
Also, keep your eyes open for this next week.
(And it's certainly better than the normal Black Friday deal.)
I'll keep you up-to-date on what's happening here at [brand name brand name]!
I am so thrilled, [your name] Copy the clipboard to your computer
Type # 2. The everything you need template to send emails
Hey, [first name]
It's that time of the this year.
Do you like or dislike the holiday season? But, you'll be able to endure it.
(We are all in need of this reminder especially at this time of year. Do you agree?)
So, to simplify your life more easy, this will not be another spam email to promote a Black Friday deal.
This email will assure you that the necessary information to resolve your the issuesolve the issue.
Particularly this time of the this time of year, I'd love to assure you that [brand] is helping the most.
By giving you everything you need to resolve your issue.
Truly.
Our readers have something to offer: readers:
- If you're facing a problem, We can help you with the [product].
- If you're facing problems If you're experiencing difficulties getting our help, we'll send you our software.
- If you're facing problems, please contact us. If you're having trouble getting our solution, please contact us.
- If you're experiencing [problem] You can get help with the [product].
- If you're experiencing difficulty in [issue] struggling, we'll give you the product.
(Yes We're offering the traditional Black Friday deal [timeframe] across all items that is why you should keep your eyes peeled for details on discounts.)
If any of these choices isn't what you want, just reply to this email and we'll do our best to make the process work.
We can accomplish it, and we'd like to.
We could all do with some extra help right about the moment.
We're here to help you.
[Your name] Copy and paste to the clipboard
Type #3. This template is for recommendations on products. email
Hey I'm [first nameHey First name
Our goal is to simplify your shopping experience as you shop (online) during the holiday season.
If you're an avid lover of this product then we believe you'll love the following:
- [product]
- [product]
- [product]
If you're looking to solve a the issue] These resources can help you in solving the issue.
Of course, we'll participate in with the Black Friday and Cyber Monday sale, offering [discount] on items.
We'll get it in your hands in the scheduled time.
Keep an eye out for the top price for the entire year!
Help is here,
(Your name) Copy the clipboard onto your computer.
"Sense of urgent" Black Friday and Cyber Monday email messages
It's likely that you'll get a few of these messages within your inbox when Black Friday and Cyber Monday occur, however there's a deeper cause behind it.
It's not a difficulty.
The more restricted your products are within their scope, the more appealing and timely they'll be to your audience.
For an iconic view into the backend psychology process, take a a look at the classic cookie jar experiment that involved 200 participants who were questioned to rate cookies. Ten cookies were placed in one container, while two were placed in another (of the same sort, obviously).
It is obvious that the cookies in the container with two cookies were evaluated 2x better than those in the jar of 10 cookies.
How do you create a sense of urgency into your holiday email campaign?
If it's a special discount, timeframe, or even stock our latest collection of Cyber Monday or Black Friday email templates are meant to trigger a fear of not missing any opportunity (FOMO).
A tip: Use these designs with a countdown timer or the inventory counter on your page's landing pages, as well as eCommerce product pages in order to generate more FOMO.
Type #4. It's a basic FOMO template for email
Hey, [first name],
To help you to avoid FOMO To help avoid FOMO, I'll keep it transparent.
These are the best deals we have found this year.
In the [timeframe], we'll be offering a discount as our 2020 Black Friday deal.
If you're looking to solve an issue, you'll want to use this killer discount for access to:
- [product category]
- [product category]
- [product category]
- [product category]
If you're contemplating when the perfect time to buy [product topicis, the time is now until [timeframe(date).
Let's get to solving the problem (at the time of a huge discount)!
[CTA]
Cheers,
[your name] Copy the information to clipboard
Type #5. Simple discount email template
Hey, [first name]
The best Black Friday deal is here exclusively for you!
From today until [date], we're offering the opportunity to get a discount off the products we offer.
Use discount code [discount] at checkout for your instant discount.
If you (or another person you're conscious of) is struggling with an issue it's the ideal time to address the issue (at the most affordable price once).
[CTA]
Thanks for all your help. Black Friday,
[your name] Copy the clipboard on your computer.
Type #6. Last chance email template
Hey, [first nameHey [first name
It's a good reminder that you have only [dateavailable to make use of our discount.
The closing date for our Black Friday sale ends on [date].
If you're seeking to fix a problem, you can do it for discount before the date.
This implies that the [discount] will continue till the end of the date specified for
- [product category]
- [product category]
- [product category]
- [product category]
Don't forget to take advantage of our discount offer all year long if you are looking to [desired result].
[CTA]
Cheers,
[your name]
[Script Box EndCopy and paste the script box end into clipboard
7. Type. The scarcity email template
Hey, [first name]
Just a quick heads up:
Only [a limited amount] left of the Black Friday sale at a discounted price[Black Friday deal].
If you're a person who has trouble with a particular issue don't miss out on the Black Friday deal that could provide a solution.
(And for a substantial discount, could there be any better time than today?)
In other words, if you're considering purchasing or joining a company I'd recommend jumping into it before the date when the final product is available for sale.
[CTA]
You have some time!
[Your name] Copy and paste it onto clipboard
"Follow-up reward" Black Friday and Cyber Monday messages via email
Our final set emails for Cyber Monday as well as Black Friday emails is designed to close the purchase.
As you remind your clients again to take advantage of their Black Friday deals, and layering on yet one more incentive before that Black Friday sale ends, this is another reason to take action immediately.
If you're thinking you've overdone your job by sending more reminders in the Black Friday email marketing campaign, think again.
In terms of scoring replies, follow-up emails typically have a higher reply rate than the initial email.
One study showed the 18% rate of responses to the first email one email, 13% for the fourth follow-up email with an astonishing 27percent for the sixth.
Furthermore, the habit of sending out a second number of follow-up emails can be said to double your rate of reply .
In essence, if you're looking for a response from your subscribers it is most likely to happen through the subsequent email messages. Do not miss the chance to include additional messages that are appealing in you Black Friday email marketing campaign.
Please enter #8. The contest's template email
Hey, [first name],
This is an exciting new item that we want we want to share with you:
First [number] of people who buy our product will be eligible to win a prize.
Wow! What a blast!
and you can take advantage from Black Friday discount codes. Black Friday discount [code] in addition to the discount.
We decided to add an extra dose of joy to our mix this year, due to... Well it's been an interesting year.
[CTA]
Best of luck!
[your nameCopy and paste the name onto the clipboard
Type #9. The email template of the faithful customer
Hey, [first name],
It's a simple email to thank you.
Thanks for being the person you are, and for believing in me to assist you [solve problem].
To show my gratitude for the support you've shown me, I'd like to surprise your with a little present.
At [date], get an additional [discount] for the [products that you purchase].
There are no conditions. Enter the discount code during the checkout page to redeem your present.
An opportunity to truly thank the people who have allowed me to excel in my endeavor to solve problems.
If you have any suggestions or ideas to help make your life a bit better contact me.
[CTA]
Gratefully,
[your name] Copy to clipboard
Increase the sales of your business this Black Friday and Cyber Monday
There were 93.2 million consumers that made an online purchase during Black Friday last year, you shouldn't be hesitant to participate in the Black Friday sale frenzy and make your business more visible to customers about its offerings with a well-crafted holiday email campaign.
Especially this year, when the swine flu epidemic weakened people who shop in-person.
If you want to make money with a holiday-themed marketing campaign, use these Black Friday email tips and templates:
Utilize a catchy subject line, strong CTA along with some Christmas-themed flair through the use of the use of a GIF inside your Black Friday email designs.
Make use of any of our "anticipation" email templates to create enthusiasm and excitement around your brand.
Use the "sense of urgency" email templates to generate an urgency to your items and push your clients to buy immediately.
Utilize one of the "follow-up incentive" email templates to remind customers of the date that you'll declare the day your Black Friday sale ends and encourage loyal customers to buy more.
We hope you receive the most amazing Black Friday emails, and you will be able to take advantage of an amazing Black Friday sale and beyond.
P.S. Do you have an email provider to use in creating an email campaign to promote the Black Friday and Cyber Monday email campaign? Try it for free.
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