How Dietitian Deanna Made $1.2M In Her First Year Of Online Course Creation
Registered Dietitian Deanna Wolfe is on a mission to accomplish two goals: help women overcome the diet-related culture and also help dietitians to overcome the dietitian culture.
Download her case study below and find out how she earned seven figures in the first year of her career.
After graduating from the dietetics program, Wolfe was uninspired by the trajectory of being an experienced clinical dietetics professional. The typical income low, she wasn't sure she could make the kind of difference she thought she had the ability to make. Then she decided to launch an online-based business instead. Dietitian Deanna.
In the year 2020, she made the transition from coaching one-on-one into online-based courses to grow her business. In the same year, she introduced two courses: Food Freedom Breakthrough, which helps women heal their relationship with food as well as Online Entrepreneur Academy, which helps dietitians transform their income and influence by establishing their own virtual business.
Sincethen, she's made seven-figure income per yearall through online course creation. In fact, she generated $1.2M from sales in her debut year. Last year she was named one of the most influential people in wellness, and in the coming year, she's expected to earn more than $2M.
Additionally, she has built an Instagram following of over 200k on her Instagram account, @DietitianDeanna --- which is the place where she makes most of her sales. "Healing from eating disorders has opened the door for me to be passionate about my entrepreneurial journey and to see where I could take myself as a female," she says.
What is the key to her success? Consistently showing up on social networks and then converting Instagram followers to course purchasers.
Get the complete Case Study to find out:
- Why she recommends charging higher prices
- How she leverages social media
- How does she turn her fans into sales
- Her unique method of community building, and the reasons it works
- Her strategy for overcoming imposter syndrome