How do you sell 100+ Seats In Your Online Course to a large corporate client

The next year will see over $8 billion has been approved for the purchase of coaching classes, courses, and other services from small to large organizations including non-profits and charities, and associations.

56% of this training is delivered by trainers and facilitators who aren't from the outside (experts just like that you).

It's even more fascinating that more than 50% of the training that's being offered is being delivered via the web.

What I learned from becoming the person who made the final decision for 7-figure Training Budget

In my past life, I served as in the position of Chief Learning Officer for a an organization of a large scale. The annual budget for my spending was well over 7-figures.

I have purchased all kinds of training including NLP for our sales team as well as alkaline diets during our executive retreat, to drumming circles for our company celebration, and everything else you would expect from leadership, productivity, sales etc.

The thing I've discovered was: If you can connect what you are doing with the outcome a business wants, companies are more likely to collaborate with them.

How to sell your online classes to corporate customers is a Good Idea

Since starting my own business training experts and companies creating courses and courses, I've earned millions of dollars in coaching, online courses and consulting revenue from entrepreneurs and larger corporate customers. Here are a few strategies that can help you get exactly the same result:

1. You are able to offer several "seats" in your course to one customer. Corporate clients have been able to purchase 10, 20 100, 50 and 250 seats in my classes with prices ranging between $179 and $1997.

2. You can combine your online course offer by offering up-sells such as coaching for groups on the internet as well as a virtual or online session for implementation.

3. It's easy to alter an online course that is already in place that caters to corporate clients. You can add more accessibility to your class by scheduling an individual implementation meeting with all students of the hosting company. Also, you could make applications that are in line with the goals for the future, in line with the content you have taught within your program. There are a myriad of possibilities.

4. Getting corporate clients can aid to gain more clients. The fact that you have been working with corporate customers could give your business an instant boost of credibility when selling your products to single customers.

 The process of selling an online course to a corporate customer prior to the time you create it

What does it mean if you don't offer an online sales course? Selling a client a pre-sales offer for an online course before establishing it could be a good way to define what information you need to include within the course, and for funding development time.

This is simpler than you imagine. In meetings with corporate customers, I will take them through the process and then invite them to share the things they'd like to see in an online course offer.

You can then turn it around and market this information to corporate clients or offer it to private customers.

What Do You Know About HTML0? Corporate Clients Purchase What You Provide

Two questions can ask yourself to find out whether corporate customers will purchase your product.

HTML0 Question 1: Is this class topic one that companies would be keen on?

Below are a few of the types of training classes that corporations invest into their annual training programs:

• Accounting and Finance
• Administration Training
• Customer Service
• Health and Wellness
• Human Resources
• Specialized training for industry
• Information Technology
• Management and Leadership
• Marketing
• Personal Growth and Development
• Organization and Productivity
• Sales Training
• Software
• Strategy, Creativity, and innovation
• Team Development
• Facilitation and Training

Question 2. What is my topic of investigation? What does it have to do with the outcome of an enterprise invests in?

An easy method to make corporate clients to see your course's value is to link the outcomes the course produces to profits.

It's not difficult to determine the potential profit to benefit from topics such as sales skills or marketing via social media. Doesn't it?

But, what if you're educating about a topic with a less obvious connection for example, sleep therapy?

Two questions to ask:

What will the outcomes that my proposal will produce?

What does this mean regarding profit?

Here are some topics my clients have suggested for the market for corporates:

If you are an expert, coach or freelancer that speaks writer or small-scale business, there's the potential to collaborate with both companies of all sizes as well as non-profits and associations.

In the next free webinar available to all members of our community, I'll show you the steps to get corporate clients. It will cover:

• Who buys whom, what they are buying, what are they spending on, and what is the most effective way to determine the extent to which they spend on what you offer
• There is one thing you must never say in the conversation you have with an aspiring corporate client (this can lead to the murky realm of "We'll get to you" ..." that is most likely to be a sales message)
• What can you do in order to stop selling online courses and programs? You can also sell other programs, by accepting students one at a time, to selling bundles that include 50, 100, or more, to one firm
• What must you be doing prior to picking up your phone or write an email so that your clients can see the worth of your products and services, as well as invest in your services (most people don't do this, and never get to the point of beginning)
• A highly effective four-part conversation Frame for a conversation with your customer in order to get the customer closer to making a purchase

   Wondering if small, medium or even large corporations are likely to be willing to pay for your service? Here is the link to download "How to identify the corporate clients that will pay for Expertise 100 topics for training which Corporations will purchase this calendar year" Guide.

Jeanine Blackwell is creator of Create 6-Figure Courses(r) as well as The Launch Lab. She has helped thousands professionals to create and launch effective online courses, and has designed worldwide learning and online classes for big brands such as Estee Lauder, Aveda, 3M, Disney, Samsung, Princess Cruises, Boeing, Sotheby's, and Smithsonian Institute. Jeanine discusses the strategies for online learning and digital marketing. Jeanine has appeared performing on stage alongside a range of powerful influencers including Marianne Williamson, Daniel Pink, Marcus Buckingham, and Deepak Chopra.

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