How to Launch an Ultra-Niche Dating Site (In 5 Steps)

May 26, 2022

You can create and launch your personal dating website using ... find out the steps!

If you've had a knack for matching You might consider create your own dating website. There's plenty of hopeful singles looking for intimate connections, and this type of website can connect the most compatible couple together.

However, if you don't have experience in web design it's possible that you don't know what to do.

It's good to know that making a profitable dating website and helping users meet their soul mates is a breeze. By limiting your singles pool to a particular niche, you can boost match rates.

In this blog we'll go over the reasons you should consider starting the dating web. We'll then show you how you can do it by following five steps . Let's get started!

What are the reasons you might want to start an Online Dating Site

Try to put yourself in the potential people's shoes - single and eager to meet new people. What's your first step? Go online and search for dating sites, of course! You might create accounts on Tinder, eHarmony, and OkCupid because you want to connect with as many people as possible.

The problem is that about 44.2 millions other people are taking the same approach. When you're trying to find your special someone using a major dating site You'll probably be required to filter from a lot of bad matches.

Doesn't sound like a good idea, does it? Ultimately, general dating sites provide singles with too many options. But, it is possible to develop a specialized platform on which couples meet up based upon a common interest.

One example is a website known as Bristlr is geared towards singles who prefer their gentlemen with a bit of a wig. If you're fond of for facial hair (or already have one), this ultra-niche dating site might be right for you.

Choosing an ultra-specific niche will narrow down the pool of potential partners for your members and allow members to locate more compatible matches. For example, single parents may sign up on SingleParentMeet in order to meet a person who understands their lifestyle:

The final word? For senior to vegan dating There's an increasing desire for niche-based dating websites. Many people are tired of searching for love in all the usual places and are eager to find a website that'll help them to narrow the search a little.

That means you really have unlimited options when you think about the kind of market for dating you could create. Keep in mind that there are a ton of sites offering dating features. So you'll want to get as niche as you can. The more specific you are with your goals will increase your odds of being successful.

How to Launch an Ultra Niche Dating Website (In 5 Steps)

If you've decided that you'd like to apply your matchmaking skills to good use, you're ready to start your very own niche dating site. Learn how to start!

Step 1: Choose a Niche

To stand out from generic dating websites, you'll have to define a very particular segment. This will encourage customers to sign-up for your website rather than resort to an established service.

You might consider creating an online dating website that is based on your own interests. If you're looking for specific criteria when it comes to the people you are with you're likely to find someone else does too.

Then, do your research. Check out other niche dating sites to find out if you can provide an alternative that's not in the market. Many popular options are focused on meeting people based on their hobbies or passions. Your best bet is to find out if you could solve a gap within the world of dating.

Here's where you'll be able to exercise your imagination muscle. Be prepared to be super-niche! You can think of it like long-tail keywords: the more specific you can be, the better chance that your concept will be able to fill a need.

For example, Geek2Geek is one of the dating services that forgoes swiping (right left or other ways). Instead of focusing on a match's pretty face the users search for people who share similar desires (now this is an exciting idea! ).

Step 2: Design the WordPress Website

Plus, this type of hosting plan will typically allow you to register a domain name and auto-install WordPress as part of the same set-up process.

After you install and log in to WordPress, you'll need to select your theme. It's best to select one that's lightweight and performance-optimized. This way, the visitors aren't deterred by slow-loading pages.

Also, you should consider whether a certain theme matches the design goals for your site's dating:

Step 3: Establish Membership Plans and Access Rules

WATCH >> CREATING MEMBERSHIPS IN (AND A SETUP Overview)

When setting up your dating site You'll have to decide how to monetize it. Here are some suggestions to assist you in setting up a profitable website:

  • Paid: Charge an annual subscription fee or a once-per-registration fee for memberships.
  • Free Earn money from advertisements, rather than subscriptions.
  • Freemium Give basic access to the website, but limit certain features to those who pay.

Usually, dating websites limit access to registered users just. This ensures that personal profiles won't be publicly accessible.

After downloading and activating  after activating, begin making a new membership. It is done through the menu the Memberships tab and then adding new:

Next, assign the membership an e-mail address and then use the text box below to advertise the benefits associated with this particular membership. Next, set a price under Membership Terms in the upper right. You can choose whether users are paying a single fee or an ongoing subscription

If you want to bill recurringly it is possible to choose the amount and frequently you'll bill your customers. You may also set an initial trial period for free so that users are able to test your dating site before purchasing:

After that, you can scroll to membership options. You can then customize the registration button text as well as payment options and your welcome email.

Then, you can click then the Permissions tab. You can then modify who is able to purchase your memberships:

It is recommended to set subscription purchase guidelines for everyone. But, you may also restrict purchases to guests and members only. If you're looking to establish limits on certain types of media, you should think about creating rules.

WATCH >> PROTECTING YOUR Website's Content: How to USE the rules

Step 4: Get the BuddyPress Addon

The key to running an effective dating website is to allow users to communicate with each other. In this way, they are able to make connections and schedule meetings in person without needing to divulge their cell phone numbers.

You can easily connect to your members using your BuddyPress plug-in. It's a flexible program created to build online communities. That means it will allow individuals to make individual profiles, and also to communicate with other people.

Go to settings, and then select the "BuddyPress" tab. Here, select Enable BuddyPress integration. Then click on Update Options:

Registered users are now able to visit their account pages. There, they'll find choices to personalize their profile. Additionally, you can set up BuddyPress to allow groups and hide profiles from the general public.

Step 5: Create an account on a blog

Finally, consider the possibility of adding a blog to your niche dating website. It can be a great method of connecting with your customers. You can share dating tips or advice on how best to make your website more user-friendly, or other informative (and even fun) content.

Additionally, you are able to post blog content to social media. It is one of the most efficient ways to create your name, attract new users, and grow your customer base.

Conclusion

A lot of people have specific preferences that make them swipe off too frequently on common dating websites. If you create a niche dating website, you will aid in reducing the chances for frustrated singles searching for the perfect person.

We'll quickly go over the five steps to setting the foundation of a dating website that is niche:

  1. Choose a niche.
  2. Start a blog and expand your reach.

Are you having any concerns regarding the idea of creating your own dating website? Ask us in the comments area below.

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