[PODCAST] Episode 5: Andrew Lock - Top Marketing Expert Shares Walt Disney's entrepreneurial secrets - WordPress Membership plugin - Membership Websites

Oct 15, 2022

Episode 5 of the podcast: Andrew Lock - Top Marketing Expert Talks with Walt Disney's entrepreneurial Secrets

On this show, we get to speak about the story of Andrew Lock. He tells us about how his journey from an assistant cameraman with the BBC and then to become a major player in the online marketing space.

You'll need to read Andrew's work "Walt Disney's Method" and discover how to create a more successful company (including membership websites) by using his Magical Marketing Strategies of Walt Disney.

You can learn more about what Andrew is doing by visiting his website AndrewLock.com or MagicalMarketingExperience.com

Here are some highlights and things you won't be able to overlook in the program:

  • This is the incredible story of how this ex- BBC cameraman used his unique skill to network with internet marketing giants like Yanik Silver and Dan Kennedy. He developed a flourishing online business, and became one of the most prominent names in online marketing. Beginning as a complete no-one. If you've ever wondered if you can do this, his crazy story will let you know that you absolutely can. (0:00)
  • A clever method by which Andrew Lock got a free membership in Yanik Silver's prestigious and highly-exclusive mastermind group. You can use this same technique to get events, interviews, and free products and even get your product promoted by some of some of the most famous names in online marketing. Imagine the increase in sales that would give your company. (1:06)
  • Andrew Lock shares the dark place he felt through the pandemic, and how he was able to pull himself from it. Additionally, you will learn how to apply the lessons he taught to get through the difficult times of your career and in life. (17:31)
  • The secret of almost effortlessly achieving the business world is to be successful. Almost everybody gets this wrong and the result is many years of misery and suffering. Follow Andrew's advice and your success, determination and stability for your enterprise is 100% guaranteed (10:21)
  • How a virtually undetectable issue with your website is almost certain to kill your conversions this second -- and how you can use one of Walt Disney's secretly guarded secrets of entrepreneurship to fix it fast (30:37)
  • A clever method of Disney actually "manipulates" kids into upselling their parents to go to Disney themed parks. Additionally, learn how you can use this tactic in a legal manner in order to increase the sales of your online courses (29:13)
  • The biggest mistake that Disney's newly appointed CEO is making that would cause Walt rolling over in his grave -- learn the right way to handle the recession (33:18)
  • The key to success in your online business. It's simply really... Make this a priority and you'll likely get interviewed by podcasts. If you don't, you'll probably remain in the struggle (37:47)
  • The M_______ Test. A brain-dead simple way to find out if the subject you're teaching is a great match for a site that offers membership (Plus, an even easier approach to discover a near infinite number of topics and killer content ideas you CAN build a site for membership on) (39:33)
  • A trap that almost all entrepreneurs get caught in that makes them struggle and often over a long period of time with many NEVER figuring it out (This might hinder your progress right now) And a simple way to avoid it. (10:43)
  • "I________ kills entrepreneurs". An important lesson to learn from the outbreak and ways to overcome the #1 entrepreneur "killer". (16:37)
  • The lesson of retention that site that is a member must learn from Walt Disney's theme parks. It's the main differentiator between a website that slowly withers and dies regardless of the other options is tried as opposed to one that expands and grows almost effortlessly (25:32)
  • It's the "Kodak" Testing. How even the color of the pavement at Disney's theme parks is thoroughly tested in order to subconsciously draw you in -- and how to apply this principle to your websites, courses, and memberships to boost the sales (26:43)
  • How Disney uses "fake smells" to upsell parents in the theme parks. Disney literally invented a machine that does this, and Andrew discusses how you can use this idea and apply it to your online classes and memberships in an authentic method to increase conversions. (29:36)

           After listening to the entire episode, it will assist us in reaching more people if you could accomplish two things:          

  1. Give a 5-star review or rating If you have gained anything from this episode.
  2. Please share this video with an acquaintance, a colleague or someone else could be benefited from this episode.

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