Creative tips and tricks

The 190+ Top Platforms for the Creator Economy in 2023

May 20, 2023

From the era of Y2K's Friendster and the current TikTok In the past 20 years we have seen social media platforms evolve in methods that were stunning and, at times, astonishing to see. In the beginning of 2000s, platforms like Friendster and Myspace were a means of communications and linked users with families and friends around the globe. Around the time of the 2010s, around the time that Facebook, YouTube, and Tumblr came onto the digital scene, social media assumed new roles: people were using these platforms to publish information.

These days Social media platforms can also help individuals create their own businesses. Ryan Kaji of Ryan's World is a prime example. Ryan Kaji, for instance is a young boy of 11 who enjoys playing with games as well as toys in his channel on YouTube. At the time of writing, he has 34.8 million YouTube subscribers and, according to Forbes, makes $27 millions annually in Adsense revenue, merchandise including his brand of toys.

Ryan isn't alone that has been able to make businesses from social media. Other creators like Liza Koshy, Jimmy Donaldson ( MrBeast), and Emma Chamberlain have created successful companies through social media. Together, these creators make up in the "creator economy. ".

So, the question is What exactly is the Creator Economy? In this post, we'll be giving you the must-know details regarding this digital revolution and also the top tools content creators utilize to boost their businesses online. Let's dig in!

creator economy platforms tech stack tools content creators

What exactly is the concept of the creator economy?

The term "creator" economy is used to describe businesses built by independent creators of content. This includes the social media celebrities, podcasters filmmakers comedians, bloggers, artists, musicians as well as online course creators, and many others. Alongside creators, the market includes the businesses that create tools that they utilize to manage their businesses. This could includes software to create content, as well as platforms for online commerce, as well as tools for monetizing, and much additional.

A total of fifty million creators of content make up the marketplace for creators. The majority of them work through social media platforms including Instagram, TikTok, YouTube, Facebook, Twitter, Twitch as well as several others. Creators make money by:

  • Ad revenues
  • Sponsored Content
  • Subscriptions that are paid for
  • Tipping
  • Merchandise
  • Live events and virtual ones
  • Plus ...
creator economy platforms tech stack tools content creators

What are platforms for the creation economy, and what are the tools that they offer?

Platforms and tools for the creator economy are the tools that content creators use to run their business. The tools employed by content creators differ according to the type of content they make, the social media platform they choose to use, as well as the goals they're trying to achieve.

A creator looking to establish an online community will use a different tool than one that's designed to make profits from their efforts.

A writer writing opinion pieces may draft their pieces in Google Docs, publish them on Medium for distribution all over the world as newsletters via Substack and also build an online community using Slack.

The size is determined by the fan base of an artist. may choose to download a no-cost version (with just a handful of options) as well as paid versions (with sophisticated features) of these apps.

creator economy platforms tech stack tools content creators

190+ top creator economy instruments and platforms

It's been reported that artists use social media platforms like TikTok, Instagram, and YouTube for sharing their creations including cooking videos or livestreams of gaming. Apart from these widely used platforms that are social media-based, creators typically use a number of tools and platforms which are designed to help them run their businesses -such like selling their product, invoicing or planning out projects.

There's a plethora ( tons!) of tools for generating economics and gadgets that are available. There are a myriad of choices available and figuring out where to start can seem overwhelming no matter if you're just starting out or a pro. Do not worry, there's a solution that will suit your needs!

In order to simplify things for our readers, we've compiled the best-of-the-best tools and platforms for the creator economy and then put them in different groups that are based on various types of creators and the goals they have.

Read on for a comprehensive list of the best tools for creators of content, including E-commerce platforms, applications for managing projects, invoice apps and many other.

Platforms and tools for the creation economy of YouTube

In 2005, YouTube became one of the very first platforms to help bring in the economy of creators. Today, the video platform remains an one of the most profitable social media platforms and numerous content creators are making use of YouTube to its maximum benefit. Creators like Liza Koshy, Jackie Aina along with Lilly Singh all have started their journey using YouTube and have since built huge businesses by using YouTube.

At the start of YouTube all you required was a camera, a corner within your home as well as a desire. Today, the procedure is a bit more complex. The reason that many of the most popular Youtube videos seem easy to make is that they actually require lots of time and effort.

Making videos of 10-20 minutes takes an entire day of planning the process of recording, editing, and recording in addition to the time and effort required to select the right thumbnail as well as the background music. There are a variety of software and platforms that filmmakers use to transform raw footage into polished videos.

The top creator economy platforms as well as resources for YouTubers

  • Platform application: YouTube, YouTube Studio
  • Content ideas: BuzzSumo, Forekast
  • Music: Epidemic Sound, Premium Beat Soundstripe, Splice
  • Tools for editing: Final Cut Pro, Adobe Premiere Pro, iMovie, Big Room
  • Thumbnails Canva, Fotor, Pixteller, Adobe Photoshop, Visme
  • Analytics YouTube Analytics, Social Blade, TubeBuddy, VidIQ

Tools and platforms for creating economy, as well as creators to assist Instagram

At present, Instagram has a whopping 2 billion monthly active users. Due to its popularity, several creators have benefited from Instagram to begin their career. Actually, 72% of content creators say they utilize Instagram as their primary source of content platform.

Creators on Instagram post content on various subjects, such as fitness as well as food, beauty, interior design, and pop culture. One thing that the Instagram creators Instagram share regardless of their topics is their appreciation for beauty: Instagram is built on beautiful images and stunning videos, and stunningly designed profiles.

To achieve the specific appearance they want to achieve. To get their desired look, many Instagram creators employ filtering and editing software for photos in addition to tools to schedule and video editing software as part of their tech stack for creators.

One of the best platforms for creators as and tools for Instagram creators

Platforms and tools to support the creation economy of TikTok

It was launched in the year 2016, and TikTok is one of the most popular video-sharing platforms on the market. It's also among the most popular social media platforms which are currently in existence, with more than one billion people using it around the world. Over the past few years, TikTok has had a huge influence on world culture, influencing fashion trends and the music industry in addition to helping to launch the careers of famous artists like Charli and Dixie D'Amelio, Khaby Lame and Addison Rae.

In real life, TikTok has even changed how we access internet-based media, inducing the era of the short-form video and the advent of the Instagram Reels, Snapchat Spotlight and YouTube Shorts.

At first, the site was initially a destination for people to discover a good time with choreography, humorous lip-syncing videos, as well as funny puns. Today, creators of all kinds are using the platform to offer their experience and expertise, such as giving strategies for a successful career as well as giving useful tips for productivity at work as well as explaining posing tricks for looking better in photos.

In TikTok application, users will be able to access various filters, songs that are popular, as well as visual effects. A lot of creators opt to use the most advanced software from third parties to change their video content to create something unique.

One of the most efficient platforms to create economy as well as instruments to help TikTokers

  • Platform application: TikTok
  • Editing: Capcut, InShot, iMovie Magisto, Quik

Tools and platforms for creators for authors

Short films may be a hit at for the moment, however certain items never fall into a fashion. Today, many creators still choose to pick up a pen and write to their fans on the internet. Sometimes, they can turn their work into huge and profitable companies.

In one instance, Brian Dean turned Backlinko the SEO blog which he started in 2009, into a large company that SEO software SEMRush eventually was acquired by. Meanwhile, Huda Kattan turned her blog, which focused on beauty, Huda Beauty into the creation of a cosmetics line that generates 200 millions of dollars annually in revenue.

Between blogs, platforms and even for newsletters, there are plenty of platforms to enable writers to earn a living on the internet. Additionally, there are platforms that assist writers in their reviewing for grammar and spelling mistakes, and they also allow them to provide their content to their readers.

The top platforms for creators and tools for authors

Instruments and platforms to help creators working in the Creative Economy, specifically for podcasters.

Although podcasting was technically invented in 2004, it's gained popularity among content creators in the last couple of years. Many content creators are becoming aware that many people like to listen to podcasts while on their morning commute, when doing chores, or on their way to work. It's the reason why new podcasts (and podcasters) show up all over the place.

According to Triton Digital's 2022 podcast reports There are more than five million podcasts in the world, with over 400 million people listening every year. The podcasts can be found in a variety of various genres, such as the comics, sports, and entertainment, crime, literary as well as pop culture.

For a high-quality podcast, the creators require equipment like mixers, podcast microphones as well as silencers which can produce high-quality sound and remove audio distractions. But, they require tools to edit, host and edit, in addition to adding sound effects and effects to tie all of it.

The best creator economy platforms along with devices for podcasters

  • Hosting: Spotify, Buzzsprout, Libsyn, PodBean, SoundCloud
  • Editing: Audacity, Auphonic, Descript, GarageBand, Logic Pro
  • Effects and sound effects Freesound, SoundBible, Storyblocks, Zapsplat
  • Recording Adobe Audition, Restream, Riverside, Zencastr
  • Social audio platforms: Clubhouse, Twitter Spaces

Tools and platforms for creator economies for musicians, artists, as well as photographers

To this point, we've talked about online-based creators such as YouTubers, TikTokers, and bloggers. Are there any creators who create content IRL? Painters, for instance or photographers also use social media platforms to expand their audience. From the illustrator to the musician, each artist who is online has the equipment they require for presenting their artwork to an online community.

Particularly, photographers need editing tools to edit their images as well as musicians require mixing instruments in order to compose and record their music. Additionally, they require platforms to showcase their artwork on, and some even provide their works on online websites to collectors of online art in the format of NFTs, also known as Non-fungible Tokens (NFTs).

The most popular Creator Economy platforms and instruments for musicians, artists as well as photographers.

  • Visual Artists: Adobe Creative Cloud, Procreate, Clip Studio Paint, Sketchbook, OpenSea
  • Photographers: Adobe Lightroom, Snapseed, Halide
  • Musikians: Apple iTunes, Logic Pro, SoundCloud, Spotify

Platforms and tools for the creator economy to assist you in managing your online company

Creators with great talent seem to be able to do everything with no difficulty, but the reality is that lots is happening under the hood. Everything from the creator's online store and social media accounts is powered by a number of back-end platforms for the economy of creators and various additional tools.

This includes project management tools such as hire platforms, payment tools, and many, more more.

Tools for managing projects

If you're a member of a YouTube channel or two, you've probably discovered that YouTubers usually upload new videos according to the rules of. A few YouTubers post biweekly. On TikTok most creators upload fresh videos every day.

This goes to show the importance of consistency in increasing your followers on social media regardless of what platform you use. While every blog post, video or podcast will go live based on the creator's upload timetable, these creators generally prepare their content ahead of time which is why they employ software for managing projects to accomplish it. These tools ensure that creators won't be missing even any day. They also post content on a regular basis to keep their audience active.

The most efficient tools for control projects of creators include:

Analytics tools

Once you've put in the effort to become an author, the issue is "is the work you've done generating results to you?"

People who create businesses using social media should utilize analytics software to assess if their posts are helping achieve their objectives or not. Analytics tools are able to measure a user's social media metrics and help them identify the factors that are working, and what's not. These tools help creators answer questions like:

  • What were my top posts of the quarter?
  • What platform generated the most users and followers during the launch of my business?
  • What kind of content would my followers be interested in?
  • What are the topics my readers would want for me to write about?
  • How well has my most recent marketing campaign performed?

Many of the top social media platforms like Facebook, Instagram, Twitter and YouTube have built-in analytics. Many creators choose to utilize external analytics programs as they provide additional data in a user-friendly manner.

Third-party analytics that are the most beneficial for creators are:

Tools for payment

Creators who run online storefronts or provide digital goods need a payment processor that accepts payments from customers.

Some of the best payment instruments that creators get access to are:

Hiring and recruitment platforms

The majority of digital creators build their social media related companies on their own, not having any assistance from a third party. As their followers grows and revenues increase, it's important to recruit additional staff to help handle all aspects of their business. A YouTuber may need an editor to edit videos. Podcasters may require assistance from a social media coordinator. A few creators may need more freelancers to help them to achieve their goals.

Directly inform people who follow your social media profiles of your plans to employ people to fill the post. Additionally, you can post jobs on the hiring sites in order to improve your chances of locating professionals to help your organization.

The most effective platform for hiring and recruiting creators are:

Software for finance

When a creative person invests growing sums of cash in their business it will require reliable software for accounting to help them with tracking expenses and control their inventory, and to forward invoices to businesses.

While there is accounting software which can be used by any company (such like QuickBooks) there are also tools made specifically for modern times specially designed for creators of content. For instance, Karat, a financial services start-up for creatives.

The best finance software for creators are:

Social scheduling tools

Social-first artists typically employ these platforms (like TikTok, Instagram, and Twitter) to grow their fan base. Other creators like music producers, podcasters and other artists rely on these platforms in order to enhance their visibility and showcase their work.

The issue is that it's hard to stick to an exact schedule for posting particularly when that means uploading fresh content every daily. Social scheduling software is able to help solve this problem through letting creators create the content they want and plan their posts ahead of time. This way they can be focused on their job without worrying about missing work.

One of the most effective tools for scheduling the social media of creators are:

Affiliate marketing tools as well as advertising

As with brands, creators are able to employ advertising to expand their reach in addition to increase the level of the amount of engagement. There is the option to design and buy advertising for the search engines, such as Google Ads, or social media ads, including Facebook as well as Instagram advertisements to receive increased attention for their brand.

But, they can also make money through affiliate marketing, which is a distinct form of marketing. If an artist is able to reach an enormous and committed fan base, they're able to promote trends, give information, and, ultimate impact their audience's purchasing decisions. Affiliate marketing programs permit the creators to market third party products and get a percentage of sales. Neat, right?

The best advertising platforms and affiliate programs that are beneficial to creators comprise:

Platforms for E-Commerce

Since the business of producers of content grows it is common for them to look for methods to diversify their sources for revenue. While affiliate programs and advertising are great ways to do this, a few prefer to design and promote their own items.

In the case of Emma Chamberlain created Chamberlain Coffee as her own line of coffee and tea products. Similar to that, Jackie Aina founded her lifestyle business FORVR Mood and sold candles that smelled scented directly to her followers. Others, such as Miss Excel are selling online items including digital courses to their clients.

In order to sell their products the creators require websites for selling their products, such as Shopify as well as Gumroad for example, which permit them to create and maintain their own storefronts online. E-commerce platforms can provide opportunities for designers to advertise their stores and grow their businesses further.

The best e-commerce platforms which are suitable for creators comprise:

Fan monetization tools

Many social media sites offer users with free access. Thus, while content creators have the ability to establish a presence through these platforms, they're not always compensated by users who are viewing their content. In the majority of cases they're compensated through advertisements or by selling products.

The growth of the creative economy has led to monetization tools for fans that allow creators to earn money directly from their followers. The tools, like Patreon allows creators to offer exclusive content to their followers by charging a monthly subscription fee, that can be one-time payment or a recurring cost.

If the writer is an expert on a certain subject or subject, they may offer ebooks or online classes that users can purchase to access. You can even seek advice from their fans via apps like Buy Me a Coffee or Venmo.

The most efficient tools for monetizing fans for creators include:

  • Members: Patreon, Memberful, Cameo, Fanhouse
  • Tips: Get me a coffee, cash Application, Ko-fi Venmo

Online course platforms

People who are skilled and have lots of experience in their field can develop online courses the audience is capable of purchasing. A great illustration of an instructor who has made a profit through online classes can be found in Kat Norton, founder of Miss Excel.

As @miss.excel, Norton started her professional career on TikTok which is where she created engaging videos to teach people how to use Excel. They quickly gained traction and her TikTok followers grew to over 100,000, Norton decided to create something more for her followers with an online class.

From 2020 onwards, Norton has created several online courses on Excel as well as various Microsoft as well as Google software. The business she manages, Miss Excel, now generates about $2 million a year.

Even though online classes can be ideal for earning income via passive sources, teachers can earn money through the development of online courses using other methods such as:

You can establish yourself as an authority in your field

In a world of creative entrepreneurs, it's not enough just to produce content. You must become a specialist. Making online courses shows your viewers that you're an authority or thought leader within your area.

New leads that are inspiring

Online courses are a great way for creators to generate leads to different aspects of their company. As an example an instructor working as a consultant to content marketing can get new prospects through a course online on marketing through content. Since the course shows that the instructor has knowledge in the field and is a professional company can feel confident about the instructor's capability to help them along their way to taking their strategy for marketing content up a notch.

Below are a few tools that course creators can use to build their online course:

Platforms to facilitate Community participation

The majority of the successful creators of content didn't be successful due to having an enormous audience of them. They achieved success due to their ability to transform their followers into communities.

Take Jimmy Daly as an example. Daly created a no-cost Slack group with more than 10,000 content marketers and freelance writers who work for businesses like Airtable, Animalz, Clearscope as well as Udemy. Since Daly established the community Daly has created a job board and also sold ebooks, launched podcasts and created an option for paying members of the community.

The most successful community for creators comprise:

Event tools

A key element to becoming a professional artist is communicating with your followers. There are a myriad of methods you can use to communicate with your audience through social media. However, certain artists prefer engaging their followers in person through meetings or gatherings.

People who wish to meet their fan base offline, organize meet-and-greets and events, deciding about the precise time the date, place, and time and then allowing for attendees to purchase tickets. In contrast those who would prefer meetings online may interact with their fans live, speak about them in podcasts or hold live events online on platforms like Airmeet.

One of the most efficient ways to make events more enjoyable to create events include:

  • Digital Meetup Platforms: Zoom, Google Meet, Airmeet, Hopin
  • Ticketing platforms that are used for ticketing IRL occasions: Eventbrite, Eventix, StubHub, Ticketmaster

Creators who are active on various social media platforms must find a method to categorize and showcase all of their posts and the links to their most popular posts in one place. That's where link in bio-related tools such as Beacons and Linktree are able to aid.

These tools allow creators to provide links to their various websites, social media sites, store, website as well as an ice jar for tips and more in one place, that makes it easier for their fans to discover their sites.

The best connection in bio tools to creators is:

AI tools

After the release of ChatGPT in the month of November 2022 the notion AI (AI) has become an issue within the world of content creators. content creators arguing over how AI tools can change the ways they create their content.

Since people are increasingly consuming more content across different platforms, content creators (and particularly those who are independent) have a difficult time trying to develop quality content at the speed that the demands of their audience. AI tools can help bridge this gap.

AI tools can help creators:

Design content for diverse channels

It's all about whether the idea is a newsletter as well as the Instagram caption AI tools will provide thousands of ideas and topics for you to think about fresh ideas for your content.

Personalize content

Creatives that are part of particular communities (for example eating vegan meals for diabetic patients) and who need to develop special content are able to use AI tools for this. With the right AI tools you will be able to tailor your content to your viewers based on the preferences of your viewers.

Edit content

It's not advised to publish content created using AI, AI tools can assist writers in their writing, which can include outlining, spelling checking editing, proofreading, and spelling checking. This improves the overall quality of the draft by catching errors that creators could not have noticed.

Make it easier for them to access their contents

What ever type or creator you're AI tools will help make your content more easily available. They can assist you in translating the content into speech as well as add captions and subtitles to your videos.

Search engine optimization (SEO)

If you are a creator that relies on SEO (especially bloggers), AI tools can look over content and suggest opportunities to further optimize the content.

These are the best AI instruments for creators.

  • SEO and Content Ideas ChatGPT Copy.ai, Surfer, GrowthBar, Frase, Later's AI Caption Writer
  • Content editing: Grammarly, Hemingway Editor, ProWritingAid
  • Personalization of content: Adobe Target, BlueConic
  • Accessibility to content Accessibility to contents: Google Translate, NaturalReader, VEED
  • Visual and audio content creation: Canva, Adobe Firefly, Adobe Sensei, DALL-E Lumen5, Pebblely

Make use of creator economy platforms as well as tools to increase the visibility of your business

Without the above devices, many online businesses would not have reached the level they're at right present. Content creators utilize these tools to develop content, create online stores to expand their reach as well as manage their budgets as well as to earn money for their customers and content, among many other tasks.

The creator economy is still rising with more and more people making their accounts on social media into actual business. As more creators emerge and more tools are developed these tools will help them reach their goals. These are only a few of the top platforms and tools for the creator economy to assist you in launching and expanding your own business in the form of a creator.

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