The Featured Client: Maria Killam -

Oct 21, 2022

This month's spotlight on a customer is Maria Killam: a decorator artist, speaker as well as a true expert on color across the globe.

at the age of 30, Maria decided to quit her current job and start her own business to design. Maria describes her greatest strength as an ability to grasp color and how it can create transformation. As she worked on large-scale colors in an Benjamin Moore Paint Store, she noticed an interesting pattern of neutral tones. It was the result that led to her famous Killam Colour System.

When the 2020 pandemic was over, Maria found herself limited in her choices for decor and furniture. Knowing that this issue could be one other consumers looking for decor items would have to confront, Maria was inspired to create a blog on the rules and guidelines for the online world of shopping.

In the process of launching a WordPress website that also had blogs , Maria was able to create her own training course, called Shop Online with Colour Confidence!

We'll take a tour of this gorgeously custom WordPress site, and be impressed by Maria Killam's innovative use of .

A Engaging Website with multiple calls-to-action

If you visit the homepage of the site, you'll find a beautifully-colored site with many opportunities to work or study with Maria. It is possible to sign up for emails that go above and beyond the fold. There are also many ways to view her offerings and take a look at her courses.

Maria Killam website home page

Offering Courses and Products to purchase with a Cart

Maria is encouraging users to browse her store with a "save my place" and "join in the Masterclass" The website also has a Call to Action button. The site is an outstanding demo of how to use the WooCommerce plugin. The checkout page Maria will go over everything you'll receive in the live or online courses so that you can help future students to have confidence when making purchases.

Since Maria sells a range of things like ebooks, digital events, and even classes, the WooCommerce integration is a perfect solution. It allows her to offer a shopping cart experience that allows customers to purchase course materials and other goods in one purchase.

Profit from your expertise

Maria Killam uses to make money from her knowledge as well as yours! There's an array of ways to take advantage of your site. What can you do to help you reach the goals for education of your company, students and even your own products? Would you like to go to a demonstration? Try it out from a learner' or course creator's perspective through our Demo, which is free.

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