The way Amy Lang Made $113,000 Helping parents teach their children sexual Health
Amy Lang assumed that when she had children and were a parent, she'd be able to discuss what she wanted to talk about and with her son.
Being a teacher for herself on the topic of parental and sexuality for the past 17 yearsof her life, she became an active participant in discussions about sexuality every day. It wasn't clear how awkward -as well as uninformed her thoughts would become as she discussed sexuality with her child. "I was embarrassed to have "the conversation" in front of my son as I'm a teacher of sexuality," she says.
Looking to learn how to become a reliable parent, she began further study. Her education includes applied behavior sciences and has delved into the best ways to educate children about sexual concerns -an issue that she considers to be extremely crucial yet frequently overlooked. "We know that children need health, mental and physical well-being as well as social well-being, but we don't discuss sexual health concerns due to the stigma that surrounds it" she says. "We aren't armed with enough knowledge regarding healthy sexuality, as well as the growth of children's sexuality."
The research she conducted has led her to broaden her toolkit , and she felt compelled to support parents and their children who have autism, this timethrough online education. 2017 was the year that she began her first class: Birds and Bees Solutions Centre for Parents. Then, she started a new course, Preschoolers: Private Parts and Playmates. "My conviction is that information is beneficial," explains Lang. "The more data you've accumulated and the greater your knowledge, the better more able to help your kids ."
Online courses account for 50 % of her overall earnings. Since launching her first online program in 2017 she's raked in approximately $113,000 in revenues. What's the best part about this? It's the only way she earns money is her email list and the influence of her friends to get these courses out there. "I wasn't required to consider a lot of different things," she laughs.
"I'm earning money while I wash dishes."
If her successes increased organically, she became conscious of her actions. Below are a few instances:
Skip ahead:
- She uses HTML0.
- She makes the electronic databases
- Social media is a tool she uses to advertise her company, but she does not plan to market anything through it.
- She's created an instructor course for members
- She has also created an additional course
- Her content is created through trial and error along with
- She determines the viewer's desires and requirements.
She utilizes
Lang has been working within her own business for nearly ten years prior to starting her first online class. Although she's enthusiastic about teaching live on-the-spot in addition to staging live shows the concept of online classes was thought as a wise choice to her company.
The person who created the website was not content with having access to parents of children in addition to the parents who take care of children, but also to allow students to be able to study from the comfort in their own homes. It can be difficult to discuss sexuality for some but these online courses provide students with the opportunity to learn in a safe and private environment.
The instructor chose to teach her classes on different websites in order to facilitate learning. "It was the easiest to use that I could find, and it seemed to be easy and cost-effective" she says.
She creates an email-list
When Lang first began online-based courses, Lang had built up an extensive database of emails. It currently has more than 17,000 users.
Her process of writing the bulk articles for her newsletters each month was simple. Students in live classes received access codes which allowed users to sign up on her newsletter's webpage. Or, she'd give out an iPad inside the classroom in order for students to fill in their email addresses. The way she did it was to ask for people's email addresses right in the middle of the class, and the students were in awe and interested to learn more.
In the meantime, she is still receiving emails from live events as well as her own website. Within the navigation bar on her site, you'll find an option that reads "free tips. If you click that link, they'll be taken to a website that allows customers to sign-up with an email address they wish to receive for the chance to get seven strategies to win in Birds as well as BeesTalks. You'll receive this freebie via email. It also includes the opportunity to do something for the benefit of the school.
Her email list is impressive. It's a huge collection as well as an admonition to the creators of online courses that the course didn't happen in the space of one night. "I've been in this business since 1997," she declares. "That's over 1,000 people annually. It's not something new. It may take some time to develop a winning program, even if you're not using the top technique."
The social media platforms she utilizes is for marketing her tools , not to try to promote her products.
She has a YouTube channel with over 800 users, and an Instagram page that boasts more than 4000 followers, and the Facebook group has over 10,000 members in addition to audio recordings that are Q&A-style, she claims that her email addresses are some of the most well-known with regard to conversions. However, she does not intend to use her social media accounts for selling the training courses available but rather, the listing of email addresses is available on her website. "It's much more secure in the event that you get an email. It's the way it's done," explains Lang. "Social media exists as a marketing tool, it's not meant to boost sales . my world ."
Even though Lang isn't dependent on social media for selling her courses, she has found them effective in marketing. It's simple to post the same material across the different social media channels each week. Lang prepares the contents beforehand. Every piece is a call to take action. Lang has urged readers to subscribe to her email list and make an appointment with her using her clever nickname of"a "Quickie Consult,"to buy an online course , or to invite her to teach live classes.
Even though she isn't part of any existing communities that children can be part of, she creates a sense of community on her social mediaaccounts, specifically through a series that's called "Help Another Parent. The series Lang addresses questions made by parents, and invites members to offer helpful and valuable tips. "I usually hang out with my peers and most of them have been very helpful in suggesting things to do," she says.
Lang recommends that course creators make sure that their social media posts are tailored to meet the demands of the intended target market. Furthermore making sure that marketing is approached properly is essential.
"Believe that the data you've provided will have significance."
Alongside social media and her email lists, she also has her email. The number of her fans is growing organically by word of mouth the number of people who've attended her classes in person, or attended online courses have recommended her name among their instructors as well as their friends and family members.
She creates a membership program
There are two primary audiences for her two major audiences: parents of children that span from 5 to 12 years, and professional educators with a majority of teachers in primary schools during the early years.
Her program, which was specially designed to aid parents who are members of Birds & Bees Solution Center for Parents, is accessible via a membership website which cost $89 USD annually. The program was an experiment to the point where it could be purchased for sale at the cost it is now; she desired it to cost as little as possible. "I would rather not do a lot of contemplating prices," she says. "I like it to be simple." simple"yes ."
Lang describes his course as the class is a "library" filled with resources including handouts, video, audio recordings, webinars on special topics as well as additional materials as well as weekly sessions called "Hump Day" Half Hours. Each session is comprised in 10 minutes of instruction and personal guidance. "These sessions are among my favorites because they're live, and I can interact effectively with the students."" Lang adds. Lang.
The course was designed by the instructor in line with the library model, where parents are typically only expected to address a single inquiry. Instead of having a large selection of content that students must go through for a while to get their question answered The library lets students choose and select the topics they'd like to study. "With this library, there's no need to stress about whether the material is suitable for young children, or being researched-based in the first place," says Lang. "People say to me regularly on a regular basis"Thank you to have made the procedure' .'"
The curriculum is designed and added to the curriculum regularly. "I could assist a lot of parents, but parents don't need to go to schools," she says. "It's just one benefit from having a website that offers users ."
Additionally, she has created an extra course
In addition to helping parents, and professionals, she collaborates with experts specifically early childhood educators for the purpose of helping in the fight against sexual assault.
The class she will teach Preschoolers Private Parties and Playmates, is targeted at this particular group of children. She is a teacher of sexuality among children, including the normal and unacceptable aspects of sexuality , as well in methods of determining the needs of the child.
In addition, it gives companies with a cost-effective option to hire her. "Some companies aren't financially equipped to hire me," she says.
When students are done with the course and passed her examinations, she will not provide them with anything. She plans on to increase the sales of "Quickie Consult" as well as the Book Sex Talks for Tweens What To Say and What To do.
Her content is created by making using test data, and
Lang managed to spend some time to create her course content to launch her course online. It was a task that took many trials and errors. When Lang explores ways to make online classes, one of the biggest problems was finding the proper length for the video and the amount of information that should be provided (and how they'd be used to serve their purpose) and what kind of content would appeal to people she was hoping to engage with.
Looking back over Lang's works, she'd love to have conducted an audit during the initial couple of months of the year to determine the kind of content she was watching, and later modified her work as a consequence of comments. Though she's revised her writing style previously She believes that constructive feedback is a great way to improve the quality in your work.
At first, she was producing videos that would last longer than one hour for her class only to discover that they were far too lengthy. Her videos are now shorter and more user-friendly because her viewers consist of parents with busy schedules who have little time. "I am looking to make it simpler and make it easy," she says.
No one assists her when creating content. She's a reader, who stays engaged with her studies, and lets the questions of her parents direct her when it comes to creating content. She also has friends whom she meets, who aid with the creation of ideas and offer guidance.
She has the ability to discern the preferences of her audience and their needs
If you are planning to create an online course She suggests that you identify why they would like to create the course. This will allow them to set a goal that will allow them to begin by small doses.
Lang insists that it is to understand the wants and needs of the people you are targeting. "What you believe they'd like and want isn't always the reality of what they need and would like," she explains.
In order to determine the needs and needs of the potential client, Lang suggests that course creators ask the clients who they are serving to complete questionnaires and use their responses to aid in the development of online course. "Be conscious and be aware that this isn't only about the course creator. The only person with a stake," she says.
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